gtm-meeting-prep

# GTM Meeting Prep Produce a pre-meeting brief. Tailor everything to the specific company, attendees, and meeting type — no generic output. ## Steps 1. **Identify meeting type** — Cold Intro, Demo, POC Kick-off, Proposal, Partnership, or QBR. Each has a different focus and tone. 2. **Account context** — pull key facts: business model, size, stack, recent news. Reuse an existing account brief if one was run via `gtm-account-research`. 3. **Attendee research** — for each attendee: title, seniority, LinkedIn activity, tenure, likely priorities based on role. Flag any warm path (mutual connection, partner network, prior engagement). 4. **Discovery questions** — generate 5 prioritized questions. Default stack: open → current state → pain → success criteria → decision process. Tailor to title (technical evaluator ≠ economic buyer ≠ end user). 5. **Landmines** — flag topics to avoid: internal builds they're proud of, recent org changes, competitors to not name-drop without reason. 6. **Narrative arc** — recommend a 4-act flow: Open (5min) → Discover (15–20min) → Show (10–15min) → Close (5min). Define the meeting "win" — rarely "close the deal" for a first call. ## Output ``` # Meeting Brief: [Company] — [Meeting Type] | [Date] Account: [3-sentence snapshot] Segment: [ICP segment] | Product angle: [what you're positioning] Stack: [Relevant tools] Signals: [1–2 buying signals with dates] Attendees: [Name · Title · Key priority · Warm path if any] Landmines: [What to avoid] Narrative Arc: Open → [agenda, rapport] → Discover → [top 3 areas] → Show → [what to demo] → Close → [ask] Top 5 Discovery Questions: 1. 2. 3. 4. 5. Meeting Win: [What "success" looks like for this specific call] Proposed Next Step: [Specific ask to close the meeting] ```